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Sport Coaching Notes
Keywords/ Topics Explanation/ Examples Social media Characteristics Web space Web Address Profile Interaction Real- Time uploads Conversations Timestamps Tools and applications Microblogging Video Sharing Messaging Social - Can be defined as a way to interact with others through internet-based applications. Social media is used to connect with new and existing clients and customers and advise them of special promotions,sales and other important information. - Simply this means that the applications must provide users with storage space for data on the internet. - The applicants should provide users with a unique web address that forms part of their identity. - Social media applicants should enable users to create a unique profile. Through this they can upload photos, video, or live. But also share their personal informations such as name, date of birth, where they went to school, where they work etc. - Social media platforms allow users to connect and interact with one another. - Users should be able to upload content in real- time, Including text, Images, videos and audio files. - social media should allow people to socialise through interacting and conversation. - Posts and uploads should be time-stamped with the date and the time they were uploaded or recorded. - Is where a short concise message is shared with an online audience. Through short sentences like images, video links and audio. - sites that allow users to share video content. This is mostly widely used video sharing sites such as youtube, Vimeo, Tik Tok, instagram stories and facebook lives. - Messaging sites and applicants allow users to instantly message individuals or groups of people through the internet. - Is where users connect and stay connected with friends,
Networking Photo sharing Technical Terminology Engagement Ephemeral content Handles Reach Lens Filter Impressions Tagging Input devices Output devices Privacy family and colleagues. - Sites that allow users to post photos allowing people to comment on and like them. - This refers to your content and how many users are involved and interested in your content. This can be through likes, shares and comments. - This is content that disappears after a set amount of time like snapchat and instagram stories. - This is a person’s username which can be used over a number of social media platforms like twitter and instagram. - Reach is the Total number of people who have seen your content. - A lens is an animated overly effect that can be added to your videos and photos when taking selfies. - Filters can be used on social media platforms to edit and manipulate photos. - Impressions are the number of times your content is displayed on a screen. - Tags enable social media users to engage and communicate with individuals and businesses when they mention them in comments. - An input device is any piece of hardware that sends data to a computer such as Mouse, Keyboard, Microphone, Scanner. - It is any piece of computer hardware that receives information from the computer which it then converts into another form. Such as Printer, Projector, camera. -Under the Privacy Act, 1988 ( privacy act) organisations with an annual turnover of $3 million that operate in Australia are required to uphold the privacy act. Ways to protect this can be through: - Set your profile to private settings and limit what people see. - Consider how much information you share. - Be selective about who has access to your posts.
Discussion forums Bookmarking and content curated networks Blogging and publishing networks Consumer review networks Interest-based network Sharing economy networks Anonymous social networks Social shopping Networks Brand awareness and attracting customers Develop your brand of social media through.
- Share news and ideas and discuss them online. Reddit, Digg
- allow you to find and save and share new content. Pinterest
- Enable you to publish content online for your intended audience. Wordpress, Tumblr
- Allow you to find and review businesses. Yelp, Zomato
- Specific tools and applications that allow people with shared common interests and hobbies to communicate. Houzz, Goodreads
- Enables you to trade goods and services online. Airtasker, Ubereats
- Allows users to share and interact with one another anonymously over the web. Ask, friend shoulder
- Enables you to connect with the businesses online store and easily shop online. Polyvore, The Iconic, Asos
- Using social media allows your customer to connect and interact with your business on a more personal level.
- Initiating social networking interactions is an important aspect of creating success.
- Use as much visual content as you can. Visuals are more engaging for the average social media user.
- If you decide to use a number of social media platforms it is important to make each post unique. Don’t just copy and paste and create different sorts of emotions and tone on each social media platforms.
- Find a way to attract and engage your audience. Consider promotions that will entice your followers to engage your content. By holding contests and giveaways.
- Ask your audience what they want. Consider using polls or hold a Q and A session to interact with your audience and find a way to listen to them.
- Create a branding style that is strong and consistent and
Increase Revenue Research Networking Search- engine discoverability Recruitment When selecting social media tools and application you should consider: make sure that you use it across all social media sites and other branded content. - When interacting with followers on instagram or facebook through comments made on your posts, remember to always be friendly and prompt. - Through social media you can build a community or advertising your products or services within the social media platform can do this. -If you choose advertising across social media, the ads can either link back to your business’s social media page or sometimes to your website. - Followers of your business can also easily tag their friends and share your posts and promotions. - Social media is a great way to see what your competitors are doing in the market. Do your research, check your post, stories and advertising campaigns. - Social media is also a great way to partner with your product or service suppliers and showcase your customer. Re-post suppliers and customers who have tagged your products or service to showcase your business. - Using online networking sites can also be valuable to your business, often for knowledge- sharing and word-of-mouth referrals. - Your website's ranking in the search results of various search engines can sometimes be affected by the size and influence of your social network. ( Search engine Optimization SEO) - Some organisations use social media for advertising vacant spots. Job networking sites like Linkedin are dedicated to the job market and can help you use networks to attract skilled people. - user experience, it is important that the tool or application chosen is easy to use without additional training. - Pricing, How much does the use of the tool or application cost to use and how is the pricing schedule set up? - Integration, Sometimes you need to pass data between
