Skip to document

Info

notes, some from lectures, some from elsewhere interesting articles
Course

Planning Environmental Education and Interpretation (PKM260)

9 Documents
Students shared 9 documents in this course
Academic year: 2019/2020
Uploaded by:
0followers
111Uploads
8upvotes

Comments

Please sign in or register to post comments.

Preview text

Why is effective communication important when communicating about environmental problems:

The purpose of Environmental Communication is that it 'educates, alerts, persuades, mobilises and helps us to solve problems: it is communication in action (Cox 2011)'

Part 1 Introduction :

-The importance of effective communication in Ecotourism situations  Safety messages

 The value of effective communication in Ecotourism

Part 2 - Case study 1

Part 3- Case study 2

Part 4- Case study 3

Part 5- Discussion (how can we improve communication , what are the most beneficial ways to suggest a positive behaviour outcome, communication in the future eg technology improvements), importance of the communication based on fact / relevant  Technology allows us to communicate more effectively?  Research data allowing us to more effeictively cater our communication to audience?

Part 6 - Conclusion ( Effective communication in the Ecotourism Sector Importance )

'Knowledge is about understanding the significance of information. Knowledge enables effective action ' - Ana Hortas

Data visualisation : Important because it helps explain  Where we have collected data  Data values and facilitate interpretation  Outcomes of data analysis  Accessible to many audiences

Tables and charts: ' summarise and describe vast amounts of information in a compact efficient and eye catching way ' (Duckland and Martin, 2002)

It is important to ensure that the communication has real world application to the audience you are trying to reach , engaging but no too full on.

'People visiting national parks can have extraordinary experiences, through witnessing beautiful scenery and connecting with nature, escaping the urban environment, and reconnecting with family and friends. Promoting these experiences is essential for the political and financial support of parks.'

From <theconversation/our-national-parks-need-visitors-to-survive-15867>

'

'Park agencies must develop creative, productive partnerships with the tourism industry to protect biodiversity while providing opportunities for visitors at the same time.'

From <theconversation/our-national-parks-need-visitors-to-survive-15867>

'

'Social media and technology could engage and retain the support of visitors. Apps to help locate parks, find and follow walk trails, identify birds and enter sightings on an interactive data base, or book campsites online, are all simple ways of attracting and retaining visitors. '

From <theconversation/our-national-parks-need-visitors-to-survive-15867> '

'Tardona and Tardona (1997) make a compelling argument, which acts as a partial foundation for facilitated dialogue. They argue that the United States is increasingly becoming more culturally and ethnically complex. Furthermore, culture and learning must be considered by any interpreter because people have diverse backgrounds and learn in different ways.'

From <interpnet/NAI/nai/_publications/JIR_v23n2_StephensWilliams.aspx>

Facilitated Dialogue as an Interpretive Technique

From <interpnet/NAI/nai/_publications/JIR_v23n2_StephensWilliams.aspx>

'Interpretation includes more than just talking. We communicate through the signs we post at our offices, pamphlets we handout, and most strongly through our actions. ' - nps/grte/learn/management/upload/horse_interp_plan.pdf

' If we miss opportunities to inspire visitors to care for and about protected resources, like those found in Grand Teton NP, we jeopardize the future of wild places for generations yet to come. '

nps/grte/learn/management/upload/horse_interp_plan.pdf

"The philosophy behind it is that these treasures, the national parks, are here for the American public for all times, and part of my job is to reveal what is unique about this place and (help people) understand why it is these national parks are significant and worth protection," she said.

The NPS,through its Interpretive Development Program (IDP),has established a “product” that the agency suggests would reflect successful interpretive experiences following is a general description of a “successful”IDP program: [The program] creates an opportunity for the audience to form its own intellectual and emotional connections with meanings / significance inherent in the resource, and should be appropriate for the audience and provide a clear focus for its connection with the resource(s) by demonstrating the cohesive development of a relevant idea or ideas,rather than relying primarily on a recital of a chronological narrative or a series of related facts.(Chen,2003 p) interpnet/nai/docs/JIR-v9n2.pdf

'A park ranger explained the need for a diverse repertoire of techniques: “Don’t just do touchy feely stuff alone because then the people who want auditory or visuals aren’t as happy me something about it,I want to hear it,and the visual people,are like, show me.”The variety of techniques offered by the interpreters in this study suggests the potential and importance of individualizing an interpretive experience music to storytelling,and art to props,a range of techniques were suggested by interpreters as ingredients to a successful program of the programs observed utilized a variety of interpretive techniques program for families offered theatrics,puppets,group exploration, story telling,discussion,and art work' interpnet/nai/docs/JIR-v9n2.pdf

'“What are the implications? What does it mean? What new things should we be doing to remain relevant and meaningful?”

interpnet/nai/docs/JIR-v9n2.pdf

At Yellowstone National Park,we have placed a great emphasis on Web-based programming have launched a series of“electronic field trips”that reach audiences in more than 100 countries have online tours and games are developing online interpretive programs and “virtual”visitor centers are attempting to broaden our reach of a growing audience that is well educated,savvy,and an increasingly sophisticated consumer of electronic and audiovisual media. interpnet/nai/docs/JIR-v9n2.pdf

The world is changing fast,and if interpretation’s ultimate goal is protection of park resources,then we need to do more must get out of the comfort zone of dealing only with grateful and appreciative publics,and we must reach people who do not know about or necessarily care about national parks need to develop skills in dealing with adversarial audiences—and seek out those audiences is what we are now doing in Yellowstone the past few years,we have made community outreach activities a core part of our function permanent interpretive staff members attend over 100 community meetings each year and talk to everyone from chambers of commerce members to cattle VOL. 9 NO 59 T H E F U T U R E O F I N T E R P R E T A T I O N men talk about controversial issues: winter use and snowmobiles; bison and Brucellosis, wolf reintroduction and wolf predation on livestock provide the superintendent with information about the needs of the communities surrounding the park talk about plans and policies that preserve parks resources and that impose restrictions on their use, sometimes we get verbally beat up are not the kinds of contacts that result in “Tilden Moments”—but they are critical to the protection of parks know that the success of Yellowstone’s management programs depends on an informed public don’t regularly change attitudes,but we do dissipate anger with correct information is a start. If we are

going to keep our parks meaningful,relevant,and valued to our diverse and increasingly sophisticated public,interpretation has to take on a much broader role than the traditional campfire talks and nature walks must stay nimble,become more proficient at partnership activities,understand and respond to societal trends,and seek out nontraditional and sometimes adversarial audiences. interpnet/nai/docs/JIR-v9n2.pdf

YELLOWSTONE NATIONAL PARK -Example 3

Visitor centre -type of interpretation

'As Beverly Serrell put it, “Good labels can attract, communicate, inspire, and help visitors get what they are seeking” (Serrell 1996). '

From <interpnet/NAI/nai/_publications/JIR_v23n1_Price_Monahan_Bergren.aspx>

'Interpretive graphics can be used to tell stories, contrast points of view, present interesting issues, or positively influence attitudes. '

From <interpnet/NAI/nai/_publications/JIR_v23n1_Price_Monahan_Bergren.aspx>

'well-designed signs do have the potential to change visitor behavior'

From <interpnet/NAI/nai/_publications/JIR_v23n1_Price_Monahan_Bergren.aspx>

Was this document helpful?

Info

Course: Planning Environmental Education and Interpretation (PKM260)

9 Documents
Students shared 9 documents in this course
Was this document helpful?
Why is effective communication important when communicating about environmental problems:
The purpose of Environmental Communication is that it 'educates, alerts, persuades, mobilises and
helps us to solve problems: it is communication in action (Cox 2011)'
Part 1 Introduction :
-The importance of effective communication in Ecotourism situations
Safety messages
The value of effective communication in Ecotourism
Part 2 - Case study 1
Part 3- Case study 2
Part 4- Case study 3
Part 5- Discussion (how can we improve communication , what are the most beneficial ways to
suggest a positive behaviour outcome, communication in the future eg technology
improvements), importance of the communication based on fact / relevant
Technology allows us to communicate more effectively?
Research data allowing us to more effeictively cater our communication to audience ?
Part 6 - Conclusion ( Effective communication in the Ecotourism Sector Importance )
'Knowledge is about understanding the significance of information. Knowledge enables
effective action ' - Ana Hortas
Data visualisation :
Important because it helps explain
Where we have collected data
Data values and facilitate interpretation
Outcomes of data analysis
Accessible to many audiences
Tables and charts:
' summarise and describe vast amounts of information in a compact efficient and eye catching way '
(Duckland and Martin, 2002)
It is important to ensure that the communication has real world application to the audience
you are trying to reach , engaging but no too full on .