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Chapter 3 Key Terms
Course: Introduction to supply chain and operations management (oper1420)
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University: Conestoga College
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Chapter 3 – Word List
Black box design - A situation in which suppliers are provided with general requirements and are asked
to fill in the technical specifications.
Commercial preparation phase - The fourth phase of a product development effort. At this stage, firms
start to invest heavily in the operations and supply chain resources needed to support the new product
or service.
Concept development phase - The first phase of a product development effort. Here a company
identifies ideas for new or revised products and services.
Concurrent engineering - An alternative to sequential development in which activities in different
development stages are allowed to overlap with one another, thereby shortening the total development
time.
Design and development phase - The third phase of a product development effort. Here the company
starts to invest heavily in the development effort and builds and evaluates prototypes.
Engineering change - A revision to a drawing or design released by engineering to modify or correct a
part.
Gray box design - A situation in which a supplier works with a customer to jointly design the product.
Launch phase - The final phase of a product development effort. For physical products, this usually
means "filling up" the supply chain with products. For services, it can mean making the service broadly
available to the target marketplace.
Modular architecture (modularity) - A product architecture in which each functional element maps into
its own physical chunk. Different chunks perform different functions; the interactions between the
chunks are minimal, and they are generally well defined.
Parts standardization - The planned elimination of superficial, accidental, and deliberate differences
between similar parts in the interest of reducing part and supplier proliferation.
Planning phase - The second phase of a product development effort. Here the company begins to
address the feasibility of a product or service.
Presourcing - The process of preapproving suppliers for specific commodities or parts.
Product design - According to the PDMA, "the overall process of strategy, organization, concept
generation, product and marketing plan creation and evaluation, and commercialization of a new
product."
Product development process - According to the PDMA, "the overall process of strategy, organization,
concept generation, product and marketing plan creation and evaluation, and commercialization of a
new product."