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Social media facts
Information Technology
Sixth Form (A Levels)
• A1 - AS LevelRecommended for you
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IT BTEC LEVEL 3 SUMMER HOMEWORK
Twitter: Twitter, now known as X, is an American social media company and is a service for friends and family to stay connected via instant messages and tweets. Created in 2006 by Jack Dorsey, and recently taken over by multi billionaire and owner of Tesla, Elon Musk, this social media source has been the staple of people sharing thoughts and ideas with other people. It is also a platform where you can post photos and bits of texts and more to share for the public to see, and these are called tweets.. Its target audience is between 25 and 34 mostly. Roughly 70% of twitter users are male, and the other 30% is female. Here are some features on twitter: Tweets - This is what you can post on Twitter. It can be a photo, a piece of text, a link, or all of these, and much more, and is a way of people sharing what is happening in their life or to promote businesses and ideas or to express thoughts publicly. You can like, share, and repost tweets. Polls – A poll is a vote on twitter used to make decisions based on public opinion. An example of a poll would be a question, then multiple options, and the option with the most public votes wins the poll. Verified accounts – These show an account of a celebrity or someone important to the twitter space. This means people can’t pretend to be celebrities as they won’t have the blue tick next to their name. Instagram: Instagram is part of the new Meta service. It is an American social media company that was created in Kevin Systrom and Mike Krieger on the 6th of October 2010, and is a place where you can share photos and videos of yourself for the general public to see. The targeted audience is aged around 16-24, and roughly 51% of users are male with the other 49% being female. Here are some features of Instagram: Instagram Stories - These stories are where you can upload photos or videos or anything daily for the public or your close friends to see. These disappear after 24 hours, and they give a snapshot of your life. You can also start an Instagram Live, which is a livestream on Instagram that is displayed in the same area as the stories. Instagram Reels – Stories you can put on your account permanently for your followers to see. Instagram Hashtags – Example being “#hello”, a hashtag is a way of finding trending topics on the popular app. YouTube: YouTube is a free to use popular video sharing website, a place where creators upload and share videos for their fans to view and enjoy. It was created in 2005 by Google, and is one of the most popular and certainly one of the largest social media platforms in the world. It has many subservices, some including YouTube Music and YouTube TV. The new introduction of YouTube has also helped to boost the usage of the popular site. The target audience is 18-24, but also very popular with the younger generation, and there is a higher percentage of male users compared to women. Here are some features of YouTube:
Video Uploading – This is the main feature of YouTube, which is the ability to be able to post videos on the site for the public to view, like, share, and comment on. Subscription – You can subscribe to a creator that you enjoy watching, and you will be updated on when they upload, and they can see you’re supporting them. Snapchat: Created on the 16th of September 2011 by Bobby Murphy and Evan Spiegel, Snapchat is a popular social media service that lets users share and upload pictures or short videos that, unless saved, will disappear after a short period of time. The app has a variety of different features for users to enjoy such as different lenses, which is where you can apply a lens to change the way your face looks. The "Snap Map" is where you can see the location of your friends and family. but you can also turn this feature off by going into "Ghost Mode". The most users age around 18-24, however it is also very popular with teens. Majority of Snapchat users are women, with 61% of users being female and men being the latter percentage. Here are some features of Snapchat: Snaps - These can either be photos or short videos that you can send and receive, which unless saved are deleted after a certain period of time. Snap Stories - This is essentially the same as regular stories, except that you can upload snaps with lenses active instead of regular images/videos Lenses - This is where you can apply a certain face editor which will alter or edit your face and things around it. People use lenses for trends or funny pictures. TikTok: TikTok is one of the world's most popular social media apps, created very recently, in 2017. It had a huge boost in popularity around the time of COVID-19, and quickly became one of the most used social media platforms of all, being listed currently (at the time of writing) as 2nd on Google Play Store as the most installed free app, under Temu. Majority of users are aged 16-24, and the majority of users are female, with only 40% of users being male. Here are some features of TikTok: TikToks - These are short videos that are usually 10-15 seconds long, very similar to YouTube Shorts, or Instagram reels. They are the main form of media on TikTok. FYP - Standing for "For You Page", this is a streamlined place on TikTok where you get given quality TikToks based on your likes, views and followed accounts. LinkedIn: I chose LinkedIn as my final Social Media platform as it was the other platform on the course so it's easier. LinkedIn is a platform for professional workers to help you find a job, and connect with others like yourself. Founded in 2002, the platform has over 700 million users, and the platform is designed to let workers connect over the platform, and find people from certain professions for hiring etc.
Social media facts
Subject: Information Technology
Sixth Form (A Levels)
• A1 - AS Level
