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Sweet TO GO Business PLAN]

business plan
Course

Entrepreneurial Behavior (ECC1)

10 Documents
Students shared 10 documents in this course
Academic year: 2022/2023
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Northwest Samar State University

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I. Executive Summary:

A new company called Sweet to Go makes a few different kinds of candies. It seeks to provide consumers with tasty delicacies, like fat-free gummies, specialty desserts, and services that are fit for their needs. The company places a high value on the satisfaction of its customers, focuses primarily on producing goods that would provide a pleasant and agreeable sense of taste, and lastly produces foods that are eye-catching and alluring to the target market while still having the potential to make its target market feel good after trying the product.

Sweet to Go will be offering these products: Gummies, it is a candy that made of gelatin starch, water, glucose, and corn syrup, and food coloring. Cake, made of flour, cornstarch, butter, sugar, eggs, and other ingredients. Candy Bar, that is made of nuts, caramel, sugar, and other ingredients.

Sweet to Go is an ownership in an official form of partnership Participating in a partnership-style firm would allow the company to increase its funding and expand its consumer base. In particular, it inspires innovation and modernity while implementing unconventional marketing methods.

Every person who enjoys desserts and sweets as well as those who want comfort and ease from our products will be the company's target market. With the cooperation of the seven owners, the company will be able to meet client demands and market trends more effectively than competitors. If the start-up business is successful, it will soon present new sweets, expand, and develop additional franchise in the area of Calbayog City to spread happiness and delight to our loyal consumers.

Sweet to Go's preferred methods of growth investment are cash flow and equity. The company is aware of this, and as a result, it will have to develop more slowly than it would prefer. As a result, the company wants to enhance an established system of financing receivables.

II. Description of the Business:

Sweet to Go, A candy shop that plans to open next year 2023 in Calbayog City. We serve a sweet food for our customers and provide a friendly and quality service. Sweet to Go are happy to serve and dedicated for the customer’s happiness.

Sweet to Go, Candy Shop is located at Navarro Street, Calbayog City Samar. Inside Gaisano Grand Mall. Sweet to Go have a huge selection of unique and enjoyable candy bars, chocolates, cakes, and gummies. We believe that Sweet to Go will be a success. We also offer fantastic area where kids may enter and have a good time.

III. Products and Services:

We cater mostly to people who appreciate sweet treats. We offer Gummies, cake, chocolate bar, candy bar, lollipop that are fat free. We’re proud to tell that we are also sell vintage- style soda fountain with a variety of sodas. We also offer gift basket services throughout the year and particularly in holidays. Bottled beverages and water will also be available in Sweet to Go.

Belo are the products offer in Sweet to Go Candy Shop:

  • Lollipop
  • Assorted Gummies
  • Bento Cakes with amazing flavors
  • Vintage Soda

Services

IV. Operations and Management:

Chief Executive Officer – CEO (Owner):  Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i. leading the development and implementation of the overall organization’s strategy.  Responsible for fixing prices and signing business deals  Responsible for providing direction for the business  Creates, communicates, and implements the organization’s vision, mission, and

 Documents all customer contact and information  Represents the company in strategic meetings  Helps to increase sales and growth for the company

Client Service Executive

 Responsible for taking orders from clients when they call or email the organization  Ensures that all contacts with customers (e-mail, walk in, SMS, or phone call) provides the client with a personalized customer service experience of the highest level  Through interaction with customers on the phone, uses every opportunity to build client’s interest in the company’s products and services  Manages administrative duties assigned by the shop manager in an effective and timely manner.

V. SWOT ANALYSIS

STRENGTHS:

 Affordable Prices  Good Location  Fresh and newly made products  Quick service  Great Ambience

WEAKNESSES:

OPPORTUNITIES:

 Expansion of restaurant  Near to central marketplace  High demand products in local market

THREATS:

 High labor cost  Food trends are changing rapidly  Raw material price growth

VI. ANALYSIS OF COMPETITORS

VII. FINANCIAL DATA

Startup Expenditure

  • Business Permit P2, Estimated Start-Up Expenses Amount
  • Start-up Inventory P300,
  • Service vehicle P100,
  • Miscellaneous P60,
    • P462,
  • Store Signage 2, Promotion:
  • Flyers 8,
  • Business Cards 6,
  • Interior Decorations 50,
    • P66,
  • Chair & Tables 30, Furniture:
  • Cabinets 8,
    • P38,
  • Air-Conditioner 10, Equipment:
  • CCTV 9,
  • Sound System 2,
  • Refrigerator 25,
  • Gas Stove 12,
  • Water Dispenser 3,
  • Blender 2,
  • Cash Register 5,
    • P69,
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Sweet TO GO Business PLAN]

Course: Entrepreneurial Behavior (ECC1)

10 Documents
Students shared 10 documents in this course
Was this document helpful?
I. Executive Summary:
A new company called Sweet to Go makes a few different kinds of candies. It seeks to
provide consumers with tasty delicacies, like fat-free gummies, specialty desserts, and services
that are fit for their needs. The company places a high value on the satisfaction of its customers,
focuses primarily on producing goods that would provide a pleasant and agreeable sense of
taste, and lastly produces foods that are eye-catching and alluring to the target market while
still having the potential to make its target market feel good after trying the product.
Sweet to Go will be offering these products: Gummies, it is a candy that made of gelatin
starch, water, glucose, and corn syrup, and food coloring. Cake, made of flour, cornstarch,
butter, sugar, eggs, and other ingredients. Candy Bar, that is made of nuts, caramel, sugar, and
other ingredients.
Sweet to Go is an ownership in an official form of partnership Participating in a
partnership-style firm would allow the company to increase its funding and expand its
consumer base. In particular, it inspires innovation and modernity while implementing
unconventional marketing methods.
Every person who enjoys desserts and sweets as well as those who want comfort and
ease from our products will be the company's target market. With the cooperation of the seven
owners, the company will be able to meet client demands and market trends more effectively
than competitors. If the start-up business is successful, it will soon present new sweets, expand,
and develop additional franchise in the area of Calbayog City to spread happiness and delight to
our loyal consumers.
Sweet to Go's preferred methods of growth investment are cash flow and equity. The
company is aware of this, and as a result, it will have to develop more slowly than it would
prefer. As a result, the company wants to enhance an established system of financing
receivables.
II. Description of the Business:
Sweet to Go, A candy shop that plans to open next year 2023 in Calbayog City. We serve a sweet
food for our customers and provide a friendly and quality service. Sweet to Go are happy to
serve and dedicated for the customers happiness.
Sweet to Go, Candy Shop is located at Navarro Street, Calbayog City Samar. Inside Gaisano
Grand Mall. Sweet to Go have a huge selection of unique and enjoyable candy bars, chocolates,
cakes, and gummies. We believe that Sweet to Go will be a success. We also offer fantastic area
where kids may enter and have a good time.