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Business-Plan-Bed - business

business
Course

Business (B104)

694 Documents
Students shared 694 documents in this course
Academic year: 2020/2021
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Trường Đại học Ngoại thương

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Business Plan

The starting point for any business plan is coming up with a “great idea.” This might be a business that you’ve already considered setting up. If you don’t have ideas for a business already, look around. What are some businesses with which you come into contact on a regular basis? Restaurants, childcare services, and specialty stores are a few examples you might consider. You may also wish to create a business that is connected with a talent or interest you have, such as crafts, cooking, or car repair. It’s important that you create a company from “scratch” rather than use a company that already exists. You’ll learn more if you use your own ideas.

  1. Introduction (Week 2) 1 Background 1 Business idea
  2. Strategic plan 2 Vision 2 Mission 2 Business Environment (SWOT analysis, PESTEL analysis, Competition analysis) 2 Market Segmentation 2 Targeted customers 2 Strategies and Implementation (activities, schedule) 2 Ethical issues (chap 2)
  3. Marketing plan 3 Marketing research 3 Marketing mix 3 Marketing Campaign
  4. Human Resource Plan 4 Job Analysis (Organizational structure, job description, job specification (at least 3 positions)) 4 Recruitment and Selection 4.2 Recruitment 4.2 Selection 4 Training and Development

  • Methods -Content

  • Trainees

  • Schedule 4 Performance appraisal

  • Method

  • Criteria (example) 4 Compensation

  • Types of compensation

  • Employee benefits

  1. Operation (chap 8) 5 Input 5 Process 5 Output 5 Layout
  2. Finance Planning (in at least 3 years) 6 Income Statement 6 Cashflow analysis
  3. Now, create an executive summary for your business plan. The executive summary should be brief—no more than two pages long—and should cover the following points:
  • The name of your business
  • Where your business will be located
  • The mission of your business
  • The product or service you are selling
  • Who your ideal customers are
  • How your product or business will stand out in the crowd
  • Who the owners of the business are and what experience they have
  • An overview of the future prospects for your business and industry Hint: At this point, you’ve already answered all of these questions, so what you need to do here is put the ideas together into a “snapshot” format. The executive summary is really a sales pitch—it’s the investor’s first impression of your idea. Therefore, as with all parts of the plan, write in a clear and professional way. Congratulations on completing the business plan project! Conclusion Reference
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Business-Plan-Bed - business

Course: Business (B104)

694 Documents
Students shared 694 documents in this course

University: Trường Đại học Ngoại thương

Was this document helpful?
Business Plan
The starting point for any business plan is coming up with a “great idea.” This might be a business that
you’ve already considered setting up. If you don’t have ideas for a business already, look around. What
are some businesses with which you come into contact on a regular basis? Restaurants, childcare
services, and specialty stores are a few examples you might consider.
You may also wish to create a business that is connected with a talent or interest you have, such as
crafts, cooking, or car repair. It’s important that you create a company from “scratch” rather than use
a company that already exists. You’ll learn more if you use your own ideas.
1. Introduction (Week 2)
1.1 Background
1.2 Business idea
2. Strategic plan
2.1 Vision
2.2 Mission
2.3 Business Environment (SWOT analysis, PESTEL analysis, Competition analysis)
2.4 Market Segmentation
2.5 Targeted customers
2.6 Strategies and Implementation (activities, schedule)
2.7 Ethical issues (chap 2)
3. Marketing plan
3.1 Marketing research
3.2 Marketing mix
3.3 Marketing Campaign
4. Human Resource Plan
4.1 Job Analysis (Organizational structure, job description, job specification (at least 3 positions))
4.2 Recruitment and Selection
4.2.1 Recruitment
4.2.2 Selection
4.3 Training and Development
- Methods
-Content
- Trainees
- Schedule
4.4 Performance appraisal